The
Intercooler
Overview
In response to the changing consumer landscape around magazine subscriptions, The Intercooler is a brand revolutionising the automotive journalism sector; delivering the finest stories and original thinking from the world’s greatest team of automotive writers for the luxury car enthusiast community.
The Intercooler
Automotive
Branding, digital, video, app design, project management, strategy, UI, UX
Overview
In response to the changing consumer landscape around magazine subscriptions, The Intercooler is a brand revolutionising the automotive journalism sector; delivering the finest stories and original thinking from the world’s greatest team of automotive writers for the luxury car enthusiast community.
The Intercooler
Automotive
Branding, digital, video, app design, project management, strategy, UI, UX
Brief
We worked with The Intercooler to evolve its original Instagram presence into a premium mobile-responsive website sharing the finest automotive stories that viewers can read anywhere. With membership login and subscription features, we created a clean, uninterrupted reading experience featuring beautiful images to bring the articles to life.
The Intercooler
Automotive
Branding, digital, video, app design, project management, strategy, UI, UX
Brief
We worked with The Intercooler to evolve its original Instagram presence into a premium mobile-responsive website sharing the finest automotive stories that viewers can read anywhere. With membership login and subscription features, we created a clean, uninterrupted reading experience featuring beautiful images to bring the articles to life.
The Intercooler
Automotive
Branding, digital, video, app design, project management, strategy, UI, UX
Output
We freshened up Ti’s existing identity to accompany the site build and created a high-speed animation to support their social media launch campaign. A glimpse of what to expect from their cutting-edge site, the eye-catching and engaging animation exudes Ti’s expertise and authority in automotive journalism.
The Intercooler
Automotive
Branding, digital, video, app design, project management, strategy, UI, UX
Output
We freshened up Ti’s existing identity to accompany the site build and created a high-speed animation to support their social media launch campaign. A glimpse of what to expect from their cutting-edge site, the eye-catching and engaging animation exudes Ti’s expertise and authority in automotive journalism.
The Intercooler
Automotive
Branding, digital, video, app design, project management, strategy, UI, UX
Outcome
Truly building on The Intercooler’s unique offering, the new website and app have been a huge success, delivering over 50,000 new visitors per month and 30% subscriber growth in the last six months alone. What’s more, The Intercooler has improved control over its subscribers and the ongoing engagement with its audience, creating an exciting foundation to help the brand realise its next growth phase.
The Intercooler
Automotive
Branding, digital, video, app design, project management, strategy, UI, UX
Outcome
Truly building on The Intercooler’s unique offering, the new website and app have been a huge success, delivering over 50,000 new visitors per month and 30% subscriber growth in the last six months alone. What’s more, The Intercooler has improved control over its subscribers and the ongoing engagement with its audience, creating an exciting foundation to help the brand realise its next growth phase.
The Intercooler
Automotive
Branding, digital, video, app design, project management, strategy, UI, UX
We are delighted with the website. It is beautiful, simple and functional: precisely what we asked and hoped for. Thank-you for being such creative, positive and hard-working professionals throughout this process; finding an agency that not only understood what we were trying to achieve but could then deliver the required result was probably the greatest challenge we faced when we decided to take this step.
- Andrew, Dan and Richard, Founders of The Intercooler
View our capabilities to see how we can help you. Find out more.
