The Design Age Institute and the University of the Third Age have initiated a UK government petition, which proposes mandatory minimum inclusive standards for product packaging. This petition has highlighted an important issue that many have not considered.
In recent years there has been a push to find sustainable design solutions in packaging, but how can the government and the design industry work together to create products that are accessible as well as sustainable?
The petition was inspired by the findings of their recent report ‘Designing the Everyday for a Less Frustrating Life’, which underlined consumer packaging as the most frustrating household item.
With the problem already identified, consultations with groups should be the next step. To engage further with communities and ask questions about what would best serve them. By calling on the government to work with the design industry, the prospect of creating packaging that balances accessibility, safety and sustainability is possible.
Design should be for everyone. Read more about the petition and how you can get involved at www.designage.org.
Case Study:
Corney & Barrow
We have delivered consistently high-quality brand touchpoints for numerous campaigns across digital and print, contributing to the brand’s sales growth.
VIEW CASE STUDY-
I cannot recommend Treacle enough! Their professionalism, work ethic, creativity and dedication to get the job done goes above and beyond! It is also so nice to work with such a friendly, approachable team!
- Corney & Barrow
View our capabilities to see how we can help you. Find out more.
-
My experience with Treacle has been refreshingly different. The team truly understood our needs and brought our initial rebranding ideas to life. Through the creative, implementation and launch phases of our website, the entire team have been exceptional. I have had the privilege of working on other projects with Treacle and regardless of the brief, the team always go the extra mile and deliver.
- Adele Smith, Head of Marketing at MM&K
View our capabilities to see how we can help you. Find out more.
-
We are delighted with the website. It is beautiful, simple and functional: precisely what we asked and hoped for. Thank-you for being such creative, positive and hard-working professionals throughout this process; finding an agency that not only understood what we were trying to achieve but could then deliver the required result was probably the greatest challenge we faced when we decided to take this step.
- Andrew, Dan and Richard, Founders of The Intercooler
View our capabilities to see how we can help you. Find out more.
-
Treacle was recommended to us by a fellow automotive business. Matthew was fantastic, he listened, took on board our ideas and requirements and was able to design a website which was beyond our expectations…all in one go. Great team, good support and looking forward to doing business again.
- Nadeem Ali, Undercover UAE
View our capabilities to see how we can help you. Find out more.
